Lancome launched a new fragrance line for women called Attraction. This floral-woody harmony was built on the notes of iris and patchouli. Iris is one of the most expensive ingredients in the world of perfumery. It is housed in a luminous round bottle with a golden cap. Top notes include gardenia, neroli, and ylang-ylang. At its heart the notes of iris, orange blossom, jasmine, tuberouse and Bulgarin rose make a perfect floral bouquet. The base is made of cedar, patchouli, vanilla, musk and amber. It was created by Daniela Roche-Andrier and Christian Biecher in 2003.